Chelsea Football Club has recently announced a partnership with FPT Corporation, a technology solutions provider in Vietnam. The partnership aims to leverage FPT’s expertise in AI enabled services to drive digital transformation at Chelsea FC. Todd Kline, President of Commercial at Chelsea FC, highlighted the importance of technology in shaping the future of the club.
In another partnership announcement, Lyft Media and StackAdapt have introduced a programmatic in-app ad solution for brands to connect with Lyft riders. The partnership is powered by Kevel and aims to deliver hyper-localized, intent-driven advertising to Lyft’s diverse audience. Shane Dwyer, Head of Sales at Lyft Media, expressed excitement about creating new opportunities for brands to engage with riders.
Temu has partnered with PlentyONE to enhance operational efficiency for sellers on the platform. This integration will help sellers expand internationally and benefit from Temu’s marketing and logistics approach. Similarly, Uber Advertising is set to use Instacart’s Carrot Ads solution to reach high-intent grocery customers on Uber Eats. The partnership aims to provide increased discoverability for CPG brands on the Uber Eats platform.
Additionally, SheerID has partnered with Albertsons Companies to offer SNAP customers a 50% discount on the FreshPass program. Weee!, the largest ethnic e-grocer in the US, has also partnered with Forage to accept SNAP/EBT benefits. This partnership aims to provide culturally relevant ingredients to diverse communities. Lastly, Swedish retailer Stadium has partnered with PostNord TPL to develop a logistics solution for marketplace vendors, eliminating the need for vendors to have their own warehouses. This sustainable solution will streamline the supply chain for brands within the sports and sports fashion industry.
Note: The image is for illustrative purposes only and is not the original image associated with the presented article. Due to copyright reasons, we are unable to use the original images. However, you can still enjoy the accurate and up-to-date content and information provided.
